Contracting with an ingredient brand means writing copy for (and getting the approval of) every brand we partner with. Here’s a sample of some of my favorite posts from the last year, including a few National Park Service-focused posts.
All tagged copy
New Yorker cartoon captions
A creative director suggested I start captioning New Yorker cartoons to stay sharp. It's now an obsession.
I came up with the concept for this ad by searching through the Edelman brand guidelines for inspiration.
My team at Edelman Portland created assets for Kaiser Permanente’s flu season activations in Seattle. The poster and leaflet we made on a tight timeline demonstrates campaign-level thinking on the fly.